HP INSTANT INK  | THE RIGHT INK. RIGHT ON TIME. FOR LESS.

TracyLocke launched a vibrant campaign to promote HP's ink subscription service. Your HP printer simply detects when you'r running low, and sends you the right ink, right on time, for less. We developed a video, retail activation, GIF's, digital and print ads, and animated social media posts to demonstrate just how HP Instant Ink revolves around you.