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TATE & LYLE’S BAKING CAMPAIGN | THE JOY OF BAKING’S IN THE MAKING

Whether we’re baking to express ourselves, bond with others, or release some of that daily stress, the true joy of it comes from the process, not the outcome. This Easter, Tate & Lyle kick off a year long campaign that celebrates these joyful moments with fun, colourful, and exaggerated realities.